Solutions  /  Renewal & Retention Intelligence
Customer & Revenue

Increase renewals with AI-powered customer decisioning

Identify customers likely to lapse, estimate lifetime value, and recommend the best intervention for each policyholder or account, before the renewal window closes.

+6pts
Renewal-rate lift on treated segments vs. holdout
8h → 2h
Billing & payroll QA cut at a home-health agency (Vitallogix)
−30%
Discount spend on customers who would have stayed
73%
Recommended actions accepted by retention teams

Illustrative figures, except the Vitallogix result, which is from a live deployment.

The problem

Retention teams act too late, and treat everyone the same

!Renewal teams act too late
!Retention efforts are not prioritized
!Valuable customers treated like low-value ones
!Discounts offered without knowing ROI
!Limited visibility into lapse drivers
!Saves measured by activity, not outcome
What the system does

Predict lapse, value the customer, prescribe the save

Predict lapse / churn

Score every policyholder or account for renewal risk.

Estimate lifetime value

Know which customers are worth investing to keep.

Recommend best action

Choose the intervention with the highest expected ROI.

Prioritize high value

Focus agent time on the relationships that matter.

Measure effectiveness

Track campaign uplift against a holdout.

Learn what works

Improve which interventions win over time.

Explain lapse drivers

Surface why a customer is at risk.

Avoid wasted discounts

Skip intervention when ROI is low.

Recommended actions
Agent call
Renewal reminder
Personalized offer
Premium adjustment
Cross-sell bundle
Service recovery
No intervention when ROI is low
Outcomes
Higher renewal rate
Better retention ROI
Less unnecessary discounting
Improved customer lifetime value
More productive agents and sales teams

Renewal Intelligence FAQ

How is this different from CRM renewal reminders?

Reminders treat every customer the same. Renewal Intelligence predicts who is actually at risk, estimates their value, and recommends the specific action most likely to retain them profitably.

Does it work for insurance and other subscriptions?

Yes. The same lapse-prediction, LTV, and best-action loop applies to policy renewals, bank relationships, and subscription accounts.

How do you avoid over-discounting?

Actions are chosen on expected ROI, including a "no intervention" option when a customer would renew anyway, so you stop discounting customers you were never going to lose.

How do we prove it worked?

Treated customers are measured against a holdout, so you see realized renewal-rate and retention-ROI uplift, not just model scores.

Explore renewal optimization for your book

Start with a roadmap that quantifies renewal-rate and retention-ROI upside on your data.

Book an AI Opportunity Call →